What is a Niche Market? Ultimate Guide on Niching Down

by Creating Change Mag
What is a Niche Market


No, Nike is not a niche. It’s an American multinational corporation that designs, develops, and sells athletic footwear, apparel, equipment, and accessories. It would be considered a niche business if it focused on selling products to specific markets, such as golfers or runners, but as it stands, Nike is not a niche business.



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