EngageBay Marketing Bay Review 2023: SMB Champion?


What are the Limitations of EngageBay Marketing Bay?

EngageBay Marketing Bay offers some of the best marketing software we’ve seen in a while, but even Superman has a weakness (kryptonite).

While I’m sure Marketing Bay would do just fine around kryptonite, it does have some (but not many) limitations.

Most of the platform’s limitations are with the free plan. For example, if you want to manage a lot of contacts, you’re going to need to upgrade to a paid plan.

Also, there is no marketing automation, A/B testing, or advanced reporting with the free plan. This section was honestly tough for us because we loved Marketing Bay at Small Business Bonfire.

What Sets EngageBay Marketing Bay Apart from the Competition?

What sets EngageBay Marketing Bay apart from the competition (in our opinion) is how they essentially have a pricing plan for each stage as you scale your business from the ground up.

Want to manage a startup with basically no budget? No problem. EngageBay has you covered with their free forever plan that includes a ton of essential marketing tools.

Want to take advantage of advanced sales and marketing features to scale your midsize business? You can do that, too, with their Pro and Growth plans that include powerful features such as up to 30,000 contacts, A/B testing, and web analytics.

Marketing Bay also offers great integration with a few other EngageBay products as well, such as Sales Bay and Service Bay.

This allows you to easily do the following:

  • Segment contacts
  • Automate sales processes
  • Track customer support from one platform

With an intuitive design and great features across all plans, it’s hard not to fall in love with this software (luckily, they’re single).

How to Get Started with EngageBay Marketing Bay

Getting started with EngageBay was super easy in our experience. For this section of the review, we’ll walk you through how we got set up.

First, we navigated to the homepage (shown below), where we put in our Small Business Bonfire email to get the ball rolling.

Next, we were given the option to input our data or get started with G Suite. We went with the former for the purposes of our testing.

We filled out the following fields:

  • Name
  • Email
  • Password
  • Number
  • Website URL

From there, we were offered a free onboarding session just for signing up.

Naturally, we signed up (by scheduling a date/time) and took advantage of the offer.

The course lasted 30 minutes, but we learned a ton about EngageBay during that time.

After we had all the know-how we needed to get off and running, we started creating a landing page, and the rest was history.

After our journey through the onboarding process, all that’s left to say is we had a great time getting started with Marketing Bay!

Is EngageBay Marketing Bay Easy to Use?

Absolutely! In fact, throughout our three months of using the platform, we never had a single hiccup.

Plus, it was extremely beginner-friendly, offering helpful tutorial videos throughout.

Even something as complicated as creating a landing page was made easy with the platform’s intuitive design.

The same goes for creating the following:

  • Web forms
  • Email broadcasts
  • SMS campaigns
  • Automations

It was all incredibly simple. In terms of ease of use, we give Marketing Bay an A+.

EngageBay Marketing Bay Integrations

A noteworthy feature of EngageBay’s Service Bay is its integration with Zapier- a platform that connects thousands of apps.

Essentially, the possibilities for automating and streamlining tasks across multiple tools are virtually endless.

Now, let’s talk about EngageBay’s compatibility with Slack. At Small Business Bonfire, we communicate primarily through Slack. It’s sort of our HQ for chatting, file sharing, and idea bouncing.

So, we were ecstatic to discover that EngageBay could easily be integrated with our beloved messaging tool (through Zapier) during our testing.

This integration between EngageBay and Slack was a game-changer for our team. It allowed us to stay on top of our marketing initiatives without being overwhelmed by a barrage of emails.

We could easily keep track of important notifications through Slack, such as marketing automation workflows and task assignments.

Here are some other popular integrations that work with EngageBay through Zapier:

  • Mailchimp
  • Gmail
  • Google Sheets
  • Pipedrive
  • Calendly

But don’t take our word for it—sign up with Marketing Bay for free to integrate your favorite apps and have everything in one place with EngageBay.

EngageBay Marketing Bay Customer Service Review

When it comes to choosing a marketing automation tool for your SMB, customer service is a big factor to consider.

After all, you don’t want to be left hanging when you have a burning question or an urgent issue to resolve. That’s why we took a close look at EngageBay Marketing Bay’s customer service, and we were impressed with what we found.

EngageBay has a vast knowledge base that is filled with the following:

  • Great video tutorials
  • Helpful articles
  • FAQs

We found that the articles were well-written, concise, and easy to understand, even for those who are not familiar with marketing jargon.

EngageBay’s live chat support is also top-notch. We put it to the test with a question about adding a new contact, and we received a prompt and helpful response within seconds.

The support agent was knowledgeable, courteous, and didn’t waste our time with long wait times or canned responses.

In fact, we only had to wait about 5 minutes to receive an answer, which was awesome.



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