Bitrix24 Review 2023: Best CRM for SMBs?


What are the Limitations of Bitrix24 CRM?

Despite how hard Bitrix24 tries, no CRM platform is perfect.

Some limitations of the CRM software (in our opinion) include the following:

  • The software is clunky – Let’s face it, Bitrix24 is a huge platform, and it’s tough to streamline anything that bulky. During our three months of testing, we experienced a high learning curve with Bitrix24. However, once we got over that, we fell in love with the robust CRM. With how much value there is in Bitrix24, we think a UI (user interface) update would make this platform number one in its field.
  • Customer service is only available on paid plans – Bitrix24 boasts a great free forever plan that offers many tools for SMBs to take advantage of. It almost seems too good to be true, right? Well, the downside is that you can’t contact anyone from customer support without paying for a plan—even with the free trial. So that means if you have any issues (and probably will at some point), you’re going to have to solve them yourself or spend some money.

Bitrix24 CRM Integrations

Bitrix24 offers an extensive list of integrations across numerous categories, ensuring businesses can seamlessly streamline their operations and boost productivity.

From sales and CRM to HR management and marketing and newsletters, Bitrix24’s marketplace, aptly named “Bitrix24.Market,” offers a vast assortment of apps that enable users to integrate with their preferred tools.

Here’s how it looked for us as we tested Bitrix24’s integrations.

Want to keep tabs on your workflow, tasks, and projects? Bitrix24 has you covered! Need analytics and reports to keep tabs on your business performance?

Bitrix24 can do that too!

Bitrix24’s marketplace has an abundance of integrations that can manage all of the following:

  • Communication channels
  • Sites
  • Online stores
  • Imports
  • Exports
  • Automations
  • Vertical solutions

In short, if it’s integrations you need, Bitrix24 is the CRM for you!

Is Bitrix24 Reliable?

Is Bitrix24 Reliable? Absolutely!

Here are some reasons why:

  • Great reputation – Bitrix24 has been in the market for over 10 years and boasts over 9 million users worldwide. That’s years of experience in providing reliable solutions to businesses of all sizes.
  • Cloud-based software – Bitrix24 offers a cloud-based solution that is accessible from anywhere with an internet connection. This means you can access your data and keep track of your business even when you’re out of the office.
  • Tons of features – Bitrix24 offers a comprehensive suite of features, including project management, time tracking, sales automation, and customer service. Having all these tools in one place ensures your team can work more efficiently and effectively.

Bitrix24 Free Vs. Paid

Bitrix24 offers a free version that businesses can use to manage their CRM needs without paying a dime.

To help you understand the benefits and drawbacks of Bitrix24’s free and paid versions, we’ve prepared a list of key points to consider:

Free version:

  • No customer service – If you run into problems or have questions, you’re on your own.
  • Limited functionality – The free version has fewer features than the paid version.

Paid version:

  • Multiple pricing options – Bitrix24 offers various pricing options for different business needs.
  • Robust customer service – Paid users can enjoy 24/7 customer service and technical support via phone, email, and chat.
  • Advanced features –  The paid version comes with advanced features such as marketing automation, CRM automation, and custom workflows.
  • Mobile app – The Bitrix24 mobile app allows users to access their CRM on the go.
  • Integration – Bitrix24 integrates with other popular business tools such as Zapier, Slack, and Mailchimp.

Overall, while the free version of Bitrix24 may seem like a great option for cash-strapped SMBs, its lack of customer service makes it a risky choice.

However, the paid version offers a robust set of features, reliable customer support, and integration with other popular business tools, making it a top choice for SMBs looking to optimize their CRM management.

How to Get Started with Bitrix24 CRM

Onboarding with Bitrix24 CRM was a walk in the park in our experience.

First, we navigated to their homepage (pictured below), where we were met with a couple of clear call-to-action (CTA) buttons to start for free and watch a helpful demo.

We got started by entering our email and registering for free. Here’s what it looked like (to give you an idea).

Next, we were asked to select our Bitrix24 most used items.

Our options were the following:

  • CRM
  • Tasks and projects
  • Collaboration
  • Sites

For the purposes of our testing, we went with CRM, although we ended up using all of these features pretty heavily while creating this Bitrix24 review.

From there, we confirmed our email and started adding in our B2B affiliate contacts, inputting affiliate marketing deals, and creating powerful automation.

If we had to assign a rating to Bitrix24’s onboarding experience, we would say it’s easily a 10/10.

Is Bitrix24 CRM Easy to Use?

Despite being packed with features, Bitrix24 isn’t the easiest CRM platform to master.

The UI (user interface) can be a bit overwhelming at times, which is understandable given the software’s sheer amount of functionality.

However, we at Small Business Bonfire believe that the learning curve is worth overcoming, as once you become familiar with the platform’s layout and capabilities, it truly becomes a joy to use.

Additionally, the platform’s robustness and versatility make it an exceptional tool for SMBs seeking to streamline their business operations and stay competitive in today’s fast-paced market.

Bitrix24 CRM Customer Service Review

In this part of the review, we’ll be taking a closer look at Bitrix24’s customer service and how it can give your business the support it needs.

So, let’s dive right into it! We decided to reach out to Bitrix24’s customer service team via email to test out their responsiveness.

We had a quick question about creating email marketing campaign templates with Bitrix, and we were eager to see how quickly we would receive a response.

Surprisingly, we heard back from Bitrix24’s customer service team in record time. Their response was prompt, helpful and demonstrated a deep understanding of their software.

However, by the time we received their response, we had already found the solution to our issue through their comprehensive knowledge base.

It’s worth noting that Bitrix24’s knowledge base is a treasure trove of helpful information. The platform offers a vast array of guides, articles, and video tutorials, which cater to users of all levels.

Whether you’re a beginner looking to get started with Bitrix24 or an experienced user looking to learn some advanced techniques, their knowledge base will surely have something for everyone.



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