“After a few years of accelerated e-commerce adoption throughout the pandemic, retailers are under pressure to drive sustainable growth and customer loyalty while maintaining their margins,” says Rob Goff, VP and GM of retail at Salesforce.
“If you’re a retailer hoping to hear those cash registers ringing this holiday season, you better have well-planned discounts and updated return policies that reflect expectations of today’s consumers.”
Tune in to News/Talk 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Business Beat. Listeners outside of the Detroit area can listen live HERE.
The post originally appeared on following source : Source link