Sar?k?z Brandbook: Bridging Traditions to Tomorrow




For the Sar?k?z mineral water brand, which has a rich history, we have created a renewed brand concept that breathes the spirit of the new generation. Not just redesigning a product, but devising a philosophy that champions freedom, discovery, and self-expression. Through a fresh visual identity, we forged a unique language that facilitates a deeper connection between the brand and modern youth culture. Now, Sar?k?z stands as not just a beverage, but a movement toward boldness and rebellion, bridging traditions to tomorrow.



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