HubSpot Vs. Zoho CRM 2023: Tested for SMB Owners


When it comes to email marketing, HubSpot shines. 

The all-in-one CRM platform offers all the tools you need to scale your marketing efforts and empower your marketing teams to succeed.

Let’s walk you through our experience (during our six months of testing).

First, we loved the customizable email templates (pictured below) HubSpot CRM offers (through its Marketing Hub). 

With a vast library of pre-designed templates, we could create professional-looking emails in no time.

This feature is perfect for marketing agencies that want to provide high-quality email marketing services to their clients without spending hours designing each email from scratch.

Once we had our template selected, we were taken to an editor where we could easily add the following to each email:

  • Images
  • Video
  • Web forms
  • Buttons
  • Social links
  • Products

Here’s how it looked while creating a follow-up email for our clients.

Once we customized everything to our liking, we could schedule and send the email directly from the platform (with HubSpot’s powerful marketing automation). 

Overall, HubSpot’s email marketing tools are top-notch

With a user-friendly interface, customizable templates, and powerful features, it’s an excellent tool for any business looking to level up their email marketing game



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