Julia Sette / visual identity




Julia Sette, a vibrant influencer and avid runner, began her journey on Instagram as a joke but quickly became a respected figure in the running community. To sustain growth and maintain authenticity, she invested in building her brand.

We captured Julia’s essence in her visual identity, reflecting her joy and movement through dynamic typography and a vibrant color palette. Incorporating her surname Sette into the numeral 7 created a powerful symbol. We also implemented a motion logo for added dynamism.

Expanding into fashion and outdoor products, we developed a scaled-down symbol for clothing and accessories. The slogan “runnistic mood” encapsulates her philosophy and serves as the motto for campaigns, blending professionalism and joy.

Julia Sette now has a brand that deeply resonates with her audience, poised to tackle challenges and embrace opportunities in the digital world. It was an honor to undertake this mission!



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