RHEI Creations Corp., a leader in content distribution and marketing for the creator economy, has introduced RHEI Data Pro, a platform designed to help creators and content owners monetize their existing content libraries. The platform, launched with over $35 million in activated partnerships, allows creators to license their content for use in training next-generation foundational models, providing a new revenue stream while ensuring they retain ownership rights.
“RHEI is committed to ensuring that creators are empowered to actively take part in the evolution of AI by ensuring they are fairly compensated when their content and data fuel innovation,” said Shahrzad Rafati, CEO of RHEI. “Our vision is for creators to be recognized at the forefront of this transformation, not just as participants but as invaluable contributors to the Augmented Creativity Era.”
The platform positions creators as key contributors to the advancement of AI while rewarding them for their past work. For every 1,000 hours of licensed content, creators can earn up to $100,000 through multiple licensing transactions.
RHEI Data Pro offers a straightforward and flexible licensing process, enabling content owners to monetize their libraries without relinquishing ownership rights. The platform is designed to meet the increasing demand for high-quality, diverse content in multiple languages, a critical component for training foundational models.
Lewis Ball, Chief Strategy and Product Officer at RHEI, highlighted the platform’s innovative approach: “With RHEI Data Pro, we are redefining the role of data—transforming it into a lucrative revenue stream for creators and content owners. This platform not only empowers them to monetize their content in innovative ways but also underscores our commitment to leveraging data as a strategic asset that delivers long-term value for all stakeholders.”
RHEI manages all aspects of data preparation and augmentation to meet the requirements of major technology companies. By incorporating accompanying metadata, the platform enhances the value of licensed content. Its per-hour pricing model ensures creators are fairly compensated based on the unique value of their videos.
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